Email is one of the most pervasive digital channels, in fact the number of email users worldwide is forecasted to rise to 2.9 billion by 2019. With such a large database of users around the world and the total number of email sends reaching 105 billion a day, it has become increasingly important to ensure your email communications are cutting through the noise.
These email guidelines will help build a great foundation for your communication plans by providing you with the guidance you need to stop your emails landing in your customers spam folders.
Customer Communications
The FCA’s motor finance redress scheme has a huge scope. How can financial firms manage, so they comply properly while supporting customers? Read on.
Customer Communications
By harnessing AI, you can move beyond one-size-fits-all marketing and deliver genuinely relevant interactions. Read about 4 CRM developments.
Operational Excellence
Agentic AI is set to transform customer service far more fundamentally than earlier AI waves. But there are risks as well as rewards.