Email is one of the most pervasive digital channels, in fact the number of email users worldwide is forecasted to rise to 2.9 billion by 2019. With such a large database of users around the world and the total number of email sends reaching 105 billion a day, it has become increasingly important to ensure your email communications are cutting through the noise.
These email guidelines will help build a great foundation for your communication plans by providing you with the guidance you need to stop your emails landing in your customers spam folders.
Customer Experience
After years of AI pilots, 2026 marks a turning point. You’re forced to answer a simple question: is your AI actually delivering value?
Customer Experience
Customer service in the energy sector will now be judged by outcome quality, not process completion. This creates an opportunity to modernise engagement. Read more.
Customer Experience
Having been recognised in Gartner’s 2026 Magic Quadrant, here are the customer journey analytics and orchestration trends we’re seeing.
