According to a recent report by Strategy Analytics, global trends for Mobile Network Operators (MNOs) show stagnant revenues and declining margins. While network operators around the world have spent over $700 Billion in infrastructure investment over the past 10 years, revenue growth has been almost flat since 2007.
So, what can you do to reverse this trend?
WhatsApp is a powerful customer experience tool, with a staggering user base of over 2 billion people in 180 countries worldwide. This article explores key reasons why WhatsApp should be integral to your channel strategy.
What is RTIM and why should you prioritise it in your long-term customer experience strategy? Read this article to find out.
What is journey centricity and why is it important now? Read this recap from a recent Engage Hub webinar with Forrester.