Digital Transformation, Customer Experience and Calculating ROI.

How to dominate the competitive landscape.

As consumers become increasingly digital in their personal and professional lives, organisations must adapt to attract customers, boost loyalty and increase market share. And for many businesses, this involves digital transformation. After all, it’s hard to offer customers a seamless experience if your internal operations don’t facilitate efficient processes and information sharing.

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Download this whitepaper to discover:

  • Why unprecedented changes in consumer behaviour have caused 31% of companies to assign up to 15% of their budgets to digital investments.
  • How leading organisations such as Sainsbury’s have adopted digital transformation to radically improve their customer experience scores.
  • How you can easily measure the ROI of digital transformation using a defined process and frameworks.

Latest Resources

Customer Communications

Safeguarding Your Sender ID: Best Practices for Protecting Your Brand

By Chris Wallbank 15 October 2025

Explore Sender ID’s and learn how to stay compliant with ComReg’s new rules in the first of our blog series on security and compliance shaping modern comms.

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Customer Service Automation

Customer Success: The WhatsApp Advantage; How to Transform Your Outbound Campaigns

By Chris Wallbank 18 September 2025

WhatsApp is a game-changer for driving engagement in outbound marketing. Explore benefits, use cases and a customer success story.

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Customer Communications

Proactive Service: Using AI to Anticipate Customer Needs

By Mark Harris 28 May 2025

Read how AI can help you deliver proactive service in a scalable, affordable way – while enhancing the customer experience.

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