Customer experience is now more than a buzzword. Organisations are making operational changes, not just paying lip service, according to research. Read more.
Savvy-shoppers are demanding more from retailers than ever before. They’re becoming less brand loyal and increasingly time poor, with 4 in 10 mobile phone users using their devices on the go to browse and shop online at least once a week.
This increased appetite from consumers to shop on the go, creates a huge challenge: combining the in-store and online experience to deliver relevant, timely and personalised information to each and every customer. And with so much choice now on offer, customers will easily go elsewhere if they do not get the level of service they expect.
Download our latest eBook, packed full of unique consumer research conducted by Engage Hub, to discover the latest Retail Communication Trends, growing expectations and exactly how to deliver the personalised experience that your customers crave.