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Chris Wallbank

Customer Experience

10 Reasons Why WhatsApp Should Be Part of Your CX Strategy

By Chris Wallbank 18 April 2024

WhatsApp is a powerful customer experience tool, with a staggering user base of over 2 billion people in 180 countries worldwide. This article explores key reasons why WhatsApp should be integral to your channel strategy.

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Customer Communications

Increase Campaign Effectiveness and Cut Through Noise with RCS Messaging

By Chris Wallbank 30 May 2022

Next-gen messaging channel RCS gives you an easy way to deliver engaging, rich content – so you can nurture relationships and boost campaign ROI.

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Data Security Customer on Mobile

An Introduction to ID&V for the Digital Age

By Chris Wallbank 26 October 2021

How can you identify and verify (ID&V) customers effectively in a digital economy – without compromising the customer experience? Read about it here.

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Customer Service Automation Image to support the blog, showing Chatbot assisting a person through a phone

3 ways to automate self-service across digital channels

By Chris Wallbank 17 May 2021

Organisations that are leveraging automation and self-service have been found to be more resilient in the face of pandemic-related challenges. In this blog, we look at ways automation technology helps to deliver seamless customer service while significantly reducing operational costs.

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Customer Service Automation Background image of the blog, showing a lady on the phone, on a go.

3 reasons why Web Chat should be part of your CX approach

By Chris Wallbank 12 April 2021

Live chat is a powerful customer service tool that helps you stand out in the market and build long-term relationships with customers.

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Customer Communications

Key considerations when incorporating a Chatbot into your self-service solutions

By Chris Wallbank 9 February 2021

In this blog, we’ve compiled a few tips and strategies to ensure that everything runs smoothly once your bot starts communicating with your customers. Take a look.

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