Email is one of the most pervasive digital channels, in fact the number of email users worldwide is forecasted to rise to 2.9 billion by 2019. With such a large database of users around the world and the total number of email sends reaching 105 billion a day, it has become increasingly important to ensure your email communications are cutting through the noise.
These email guidelines will help build a great foundation for your communication plans by providing you with the guidance you need to stop your emails landing in your customers spam folders.
WhatsApp is a powerful customer experience tool, with a staggering user base of over 2 billion people in 180 countries worldwide. This article explores key reasons why WhatsApp should be integral to your channel strategy.
What is RTIM and why should you prioritise it in your long-term customer experience strategy? Read this article to find out.
What is journey centricity and why is it important now? Read this recap from a recent Engage Hub webinar with Forrester.